GUNTUR, May 3: The BJP district executive committee met on Sunday at Vajpayee Bhavan, the party's district office, under the chairmanship of district president Cherukuri Tirupati Rao, to deliberate on forthcoming programmes and the conduct of a district-level training camp.

Addressing the meeting, Mr. Tirupati Rao announced that a two-day district-level training programme would be held on May 16 and 17 at VVIT College in Namburu, Guntur district. State-level party leaders will participate and conduct sessions on a range of subjects. He also directed party workers to hoist the BJP flag in every village and ward under the 'Mana Ooru – Mana Jenda' (Our Village – Our Flag) programme.

Booth-level outreach and voter data collection

Mr. Tirupati Rao called for the effective implementation of the Special Intensive Revision (SIR) programme across the district. He instructed that BLA-2s be constituted at all polling booths within the district and that they work alongside Booth Level Officers (BLOs) to collect comprehensive voter data — including details of where voters currently reside, the duration of their stay, and the State from which they have migrated.

Training pivotal to party building, says coordinator

Rampalli Jagannadha Sastri, district coordinator for the training programme, said that such instructional camps are critical to strengthening the party's organisational structure. He noted that mandal-level training had already been completed, and the district-level two-day programme would build further on that foundation. He urged participants to observe discipline, deepen their understanding of party ideology, and effectively communicate it to workers at the grassroots. He added that sessions by invited speakers would offer valuable learning across multiple areas of party functioning.

The meeting was attended by Jupudi Rangaraju, Kothuri Venkata Subbarao, Bhimineni Chandrasekhar, CH Yashwanth, Darshanapу Srinivas, Yadlapati Swaroopa Rani, Kokkera Srinivas Yadav, Jaggarapu Srinivasarao, Palaapati Ravi Kumar, Charaka Kumar Goud, Taduvai Ramakrishna, Bajrang Ramakrishna, Kuddus, and Brahmaiah, along with district office-bearers, morcha presidents, general secretaries, mandal presidents, and executive committee members.

BJP's Midnight March: Night Campaign Blazes Through Kongad as Party Eyes Historic Victory

KONGAD, KERALA — The sun may have set over Kongad, but the campaign never stops.

In a striking display of electoral determination that has set the constituency buzzing, BJP workers took their campaign deep into the night on Saturday — moving street by street, door by door, household by household — in a powerful nocturnal outreach that signals the party's absolute commitment to leaving no voter uncontacted and no vote uncontested in the Kongad Assembly Constituency.

The night campaign — drawing enthusiastic participation from dedicated party workers and local leaders — painted Kongad's streets in the BJP's colours long after darkness fell, sending an unmistakable message to rivals and supporters alike: this party is hungry for victory, and it will work around the clock to achieve it.

"From Day to Night, Our Mission is Victory"

Dr. Dileep Kilaru, BJP Election Incharge for Kongad Assembly Constituency, left no doubt about the party's intent or its energy.

"The campaign momentum continues even after sunset," Dr. Kilaru declared. "From day to night, our mission is victory. Our karyakarthas are moving from street to street, interacting directly with voters, sharing our vision, and reaching every single household in Kongad. We are committed to securing a historic victory for this constituency."

His words captured the spirit of a campaign that refuses to be constrained by daylight hours — a campaign built on the conviction that Kongad is ready for change, and that change requires the kind of relentless, boots-on-the-ground effort that only a truly motivated political organisation can sustain.

Street by Street, Door by Door

What made Saturday night's campaign distinctive was not just its timing but its method.

Rather than relying on mass rallies or megaphone politics, BJP workers fanned out across Kongad's neighbourhoods in small, mobile groups — knocking on doors, engaging voters in face-to-face conversation, listening to concerns, and sharing the party's vision for the constituency's future.

The approach was personal, direct, and deliberately intimate — designed to reach voters where they are most comfortable and most receptive: in their own homes and on their own streets.

The response, according to Dr. Kilaru and the campaign team, was overwhelmingly positive. High energy among workers was matched by strong public support from residents — with many voters expressing enthusiasm for the BJP's message and eagerness to see real change in Kongad.

Karyakarthas Fuel the Fire

At the heart of Saturday night's campaign was something that no election strategy document can manufacture — genuine grassroots commitment.

BJP karyakarthas, the dedicated party workers who form the backbone of the organisation's electoral machine, threw themselves into the night campaign with infectious enthusiasm. Undeterred by the late hour, they marched through Kongad's streets with energy and purpose — chanting, engaging, connecting, and building the human-to-human relationships that ultimately decide elections.

Their dedication, Dr. Kilaru said, reflects the deep conviction within the party that Kongad represents not just an electoral opportunity but a genuine mandate for change — and that the voters of Kongad deserve a party willing to work tirelessly to earn their trust.

Kongad Is Ready for Change

Dr. Dileep Kilaru's assessment of the political mood in Kongad was confident and direct.

"The spirit on the ground is clear," he said. "Kongad is ready for change and victory. We can feel it in every interaction, in every street, in every household we visit. The people of Kongad want something different — and the BJP is here to deliver it."

The night campaign, he added, is part of a comprehensive and sustained outreach strategy that combines door-to-door contact, direct voter interaction, and high-energy public engagement — all designed to ensure that the BJP's message penetrates every corner of the constituency before polling day.

A Campaign That Never Sleeps

Saturday's night campaign in Kongad is part of a broader BJP electoral push across Kerala — a state where the party has long sought to expand its footprint and establish itself as a genuine political force capable of challenging the established dominance of the Left and the Congress.

Kongad represents exactly the kind of constituency where the BJP believes it can make a breakthrough — and the intensity of Saturday night's campaign reflects the seriousness of that belief.

With workers on the streets from dawn to well past dusk, with direct voter engagement at the heart of the strategy, and with Dr. Dileep Kilaru driving the campaign with visible passion and purpose, the BJP is making a clear statement in Kongad:

This party is not here to make up the numbers. It is here to win.

And if that means campaigning through the night — so be it.

BJP Trains Cadre on Digital Outreach: Social Media is Party's Most Powerful Weapon, Says Velagaleti Gangadhar

GUNTUR — In a sign of the times, the Bharatiya Janata Party is no longer leaving its digital strategy to chance. At a structured training programme held at BH College in the Brodipet area of Guntur's Western Constituency Third Mandal on Saturday, BJP workers gathered to learn one of modern politics' most essential skills — how to fight and win the battle for public opinion on social media.

The awareness programme on social media usage was organised as part of a broader training session conducted under the leadership of Prashikshan Varg Pramukh Palapati Ravi Kumar — and it drew an engaged and enthusiastic turnout of party workers eager to sharpen their digital communication skills ahead of future electoral battles.

Social Media: The New Battlefield

The session's chief speaker was Velagaleti Gangadhar — BJP State Media Co-Convener and Director of the Andhra Pradesh Brahmana Welfare Corporation — a man who clearly knows his subject and delivered it with conviction.

In the digital age, Gangadhar told the assembled workers, social media is not a luxury or an afterthought. It is the most powerful tool available for direct, real-time communication with the public — and no political worker worth their salt can afford to ignore it.

"In the current digital era, social media is the most powerful instrument for connecting directly with the people," Gangadhar said. "Platforms like Facebook, Twitter, and Instagram, when used effectively, can carry the party's ideology, the central government's development programmes, and welfare schemes to citizens rapidly and at scale."

It was a message delivered not just as inspiration but as instruction — practical, specific, and grounded in the realities of contemporary political communication.

NaMo App and Saral App: Every Worker Must Be On Board

Gangadhar went beyond general principles, urging every BJP worker present to actively use two specific digital platforms — the NaMo App and the Saral App — as essential tools of party organisation and communication.

These platforms, he explained, are not merely symbolic gestures toward digital modernity. They are functional tools through which party programmes can be coordinated, membership details managed, and real-time information shared efficiently across the party's vast organisational network.

"Every worker must use the NaMo App and the Saral App," Gangadhar said firmly. "Through these platforms, party activities, membership information, and organisational data can be managed effectively and efficiently."

The directive reflects a broader BJP strategy of building a digitally connected party structure — one where information flows quickly from the national leadership down to the booth level, and where every worker is a node in a coordinated communication network.

Three Responsibilities of Every Digital Worker

Gangadhar distilled the responsibilities of BJP workers in the digital space into three clear and actionable duties — a framework that gave the training session practical shape.

First, workers must ensure that accurate and truthful information about the party and the government reaches the public through social media channels. In an environment flooded with competing narratives, getting the correct facts out quickly is itself a form of political action.

Second, workers must actively counter false propaganda — identifying and responding to misinformation about the party, its leadership, and the central government's policies and programmes. In the digital age, silence in the face of falsehood is not neutrality. It is surrender.

Third, and perhaps most importantly, workers must use social media to build and deepen direct relationships with citizens — engaging genuinely, responding to concerns, and making the party accessible and human at the community level.

"It is the responsibility of every party worker to deliver true information to the people through social media, counter false propaganda, and strengthen direct relationships with citizens," Gangadhar said.

Booth-Level Digital Communication

The session closed with a rallying call that captured the strategic ambition behind the entire training exercise.

Gangadhar urged every worker to use social media responsibly — and to work toward strengthening digital communication at the booth level. In BJP's organisational philosophy, the booth is the fundamental unit of political action. A party that wins the digital battle at the booth level wins elections.

The directive to extend digital capability all the way down to the booth reflects the party's recognition that the social media revolution is not just a national phenomenon. It plays out in every neighbourhood, every community, and every local conversation — and a party that is not present and active at that level will lose the information battle where it matters most.

Distinguished Presence

The training programme brought together a cross-section of BJP's organisational leadership in Guntur. Third Mandal President Behara Gayatri, BJP State Publicity and Literature Convener Palapati Ravi Kumar, Mahila Morcha State Secretary Hari Pavani, Mahila Morcha District Treasurer Dr. Sravanthi Emani Madhava Reddy, Nagasai, Jandhyala Pavan Kumar, Yashwant Lakara, Bala Rangaiah, Stalin, and a range of mandal leaders and party workers were present — reflecting the broad organisational commitment behind the initiative.

The Bigger Picture

Saturday's training programme in Guntur is part of a larger, deliberate BJP strategy to build a digitally empowered grassroots organisation capable of carrying the party's message directly to voters — bypassing traditional media and engaging citizens on the platforms where they already spend their time.

As India's political landscape grows increasingly digital, parties that invest in training their workers to communicate effectively online will hold a decisive advantage. Saturday's session in Brodipet was a small but significant step in that direction — one booth, one mandal, one trained worker at a time.